Poster
Making / Poster Writing / Designing a Poster
What is a Poster :
Posters are to be displayed in a public place. They
are drafted to announce, appeal or advertise some event/idea/issue/cause.
Purpose :
Posters are generally made to spread a social
message or to create awareness about issues related to social problems among
the general public.
It also serves the purpose to advertise some event
of common interest or even to extend public invitations and display notices.
Posters
fulfil the purpose of a notice, advertisement and even an invitation.
It can be used to promote a product, event, cause or sentiment such as patriotism, eye-donation, tree plantation, water harvesting, health hazards, etc.
Key
features of a good poster:
·
It is visually attractive/eye catching/appealing.
·
Write a catchy title/heading.
·
Include slogan, quotation, proverb,
phrases or short verse using persuasive language.
·
Make an appropriate sketch or drawing
·
Use variety of fonts in terms of size,
style and shape
·
It should be appealing enough to fulfil
the purpose towards which it is targeted.
·
It must be creative in terms of
language, content and expression.
·
It aims to test the ability to present
the theme through a significant message and a relevant slogan.
·
Follow the word limit (usually 50)
Put the poster in a box.
Content Points:
·
Mention clearly the theme, topic or
subject of the poster
·
All the prominent information related to
the theme/topic needs to be included/highlighted. Include all the important
details in case of event such as time, date, venue, any special programme/guest.
·
Mention the name of issuing
authority/organisation at the bottom.
·
Captions and slogans must highlight the
features/dangers/benefits of theme as needed.
·
Convey the message with clarity of
language and thoughts.
·
All the value points must be organised
in a proper layout and presented in a sequencing and cohesive manner.
Language Specifications :
1. They must be written in a language prominent enough to attract the attention of the readers, and strong enough to excite their imagination and influence their minds.
2. Posters are read from a distance. Do not write too much of text and long sentences. Write short catchy sentences.
3. Use phrases, slogans, proverbs and short sentences.
4. Use present tense, future tense for warnings/consequences.
5. Use direct language/imperative sentences such as Don't use plastic, Don't miss the opportunity, etc.
Categories:
On the basis of its purpose it is divided in two
categories –
I.
Event Posters
Event posters include events such as school fetes, book fairs and blood donation camps. Such a poster deals with events that are to take place.
Some of its feature are:
Slogan
Name of the organiser
Statement of appeal/invitation
Date
Venue
Other important information/point/attraction
Special offer / points
II. Non Event Posters (For Awareness)
Non-event posters include posters on social issues and social evils.
Key features are :
Slogan
Statement
Name of the person or organiser who has issued the
poster.
List of reasons/cause and effect relationship/measures
Sample Posters
Q. As the Director of National Agriculture
Organisation, Rajasthan design a poster to be published in the newspaper making
the people of Rajasthan aware of the necessity of conserving water and also how
to do it. (50 words)
Q. You are student in charge of Science Club of
Modern School, Sarita Vihar, New Delhi. Design a poster for the Science
Exhibition to be organised in your school by Science Club. Include all the
necessary details. (50 Words)